Capitalising on that success, Nintendo has launched a series of advertising campaigns in an unmistakably Nintendo style that targets a more casual market. One such ad is particularly, let’s say, eye-catching. Titled “Snack Attack”, the 48-second clip appears to parody Masterchef with a B-tier Gordon Ramsay furious when his ingredients go missing thanks to a sneaky Munchlax (a baby Snorlax). The advert is created for the UK market (although “eggplant” did throw me off) and may well appeal to a nation that can’t get enough off The Great British Bake Off, although it’s a bit too horror than family fun for my taste. Anyway, if anyone with some video editing skills creates a version dubbed with Gordon Ramsay, feel free to tweet at me.
